Master the art of video marketing with these videos, templates, tips, and resources…
Read the full article at: blog.hubspot.com
Master the art of video marketing with these videos, templates, tips, and resources…
Read the full article at: blog.hubspot.com
Predictive marketing analytics using BigQuery ML machine learning templates
To make machine learning more accessible to data scientists, BigQuery ML is now generally available, and we’ve published three new templates in collaboration with SpringML for marketing analytics use cases.
Read the full article at: cloud.google.com
To make machine learning more accessible to data scientists, BigQuery ML is now generally available, and we’ve published three new templates in collaboration with SpringML for marketing analytics use cases.
Read the full article at: cloud.google.com
Marketing Strategy: The Cost Of Losing Creativity
Agencies’ creative perspective, the very currency of the business, is at risk and can only be realized by pulling billions out of tech to fund creative differentiation.
Read the full article at: go.forrester.com
Agencies’ creative perspective, the very currency of the business, is at risk and can only be realized by pulling billions out of tech to fund creative differentiation.
Read the full article at: go.forrester.com
The Ins and Outs of Marketing Automation [Podcast]
Jason VandeBoom, founder and CEO of ActiveCampaign, shares his extensive knowledge on marketing automation trends and where he thinks things are headed.
Read the full article at: ducttapemarketing.com
Jason VandeBoom, founder and CEO of ActiveCampaign, shares his extensive knowledge on marketing automation trends and where he thinks things are headed.
Read the full article at: ducttapemarketing.com
Sustainability-marketed products are growing quickly in almost all CPG categories.
It’s a wrap for Season 2, as Youngme, Felix, and Mihir head off on a summer hiatus. Note to listeners: After Hours will return for Season 3 in the fall.
“All digital infrastructure is used to shape human behavior in the direction that will be successful in the marketplace,” says Shoshana Zuboff, whose latest book, “The Age of Surveillance Capitalism,” is a primer for understanding how technology companies are shaping our economy and society.
People behave better when they feel they can be themselves.
What Hospitals Must Learn to Compete
Chief Operating Officer What Hospitals Must Learn to CompeteHBS Working Knowledge • June 19, 2019, 4:05 pm Migrant Inventors and the Technological Advantage of NationsHBS Working Knowledge • June 19, 2019, 2:20 pm Why Authentic Workplaces Are More EthicalHBR.org • June 19, 2019, 3:00 pm People behave better when they feel they can be…
7 Backlog Grooming Tips for Beginners
7 Backlog Grooming Tips for BeginnersProject Management Resources • June 19, 2019, 2:30 pm Whether you call it backlog refinement or backlog grooming, it’s a crucial task for product managers and their teams. There is always going to be a backlog, but not all items on that backlog are… Clean Your BacklogsMPD – Johanna Rothman, Management Consultant • June 19,…
Reward the right behavior and promote the right people, for starters.
What Boards Can Do to Prepare for Crises
Chief Operating Officer What Boards Can Do to Prepare for CrisesHBR.org • June 20, 2019, 1:00 pm Lessons from the UK government and Schlumberger. Fostering an Ethical Culture on Your Sales TeamHBR.org • June 20, 2019, 12:05 pm Reward the right behavior and promote the right people, for starters. Platforms and Blockchain Will Transform LogisticsHBR.…
5 Content Marketing Trends That You Can’t Ignore This Year
Content marketing is a broad marketing approach for getting people interested in your products or services. So, knowing where to start can be a bit challenging. If you’re not new to this, you probably already have some strategies for attracting wider audiences and spreading the word about your…
Read the full article at: www.relevance.com
The Simplest Answer to, “What Is Product Marketing?”
Product marketing can be hard to define, and yet it is so important to your business. Learn what exactly product marketing is and what product marketers do.
Read the full article at: blog.hubspot.com